Len Allwood Design & Motion

マルチメディアデザインデジタルの動きをデザインする

Cocoro Lab

Environmental Design · Illustration

Location
Tokyo, Japan
Focus
Illustration · Environmental graphics
Setting
Children's learning environment
Cocoro Lab reception with an illustrated world map wall
01 — The idea

More than something to look at.

Most of my work lives on screens. This one ended up on the walls of a nursery in Tokyo — and became part of the classroom too.

For Cocoro Lab, I worked with the nursery owner and teachers to create an environment that was colourful, welcoming and genuinely useful.

From illustrated world maps and animals to interactive learning surfaces, every element had a purpose beyond decoration.

Close view of the Cocoro Lab world map installation
02 — Bringing the walls to life

A little world to explore.

I wanted to give children something new to discover every time they looked around.

Animals, landscapes and a colourful world map became the building blocks of the visual language, designed to work across different walls, corridors and spaces.

Colour was an important part of the process. Rather than making those decisions in isolation, I discussed the palette with the nursery owner and teachers to make sure it felt right for the environment.

Illustrated map of Europe, Africa, Asia and Australia with animals
World map systemContinents, habitats and character illustrations
Illustrated map of the Americas with native animals
The AmericasMap composition and character placement
Two original flying swan illustrations
Animal studiesOriginal swan artwork
Wide Antarctica illustration with compass, penguins and whales
Antarctica stripA wide composition designed around the wall format
Panoramic mountain and flying swan illustration
Mountain landscapeA continuous environmental graphic
Cocoro Lab noticeboard and animal height-chart artwork
Noticeboard treatmentBrand, characters and functional information
Scaled wall elevation showing the illustrated world map layout
Wall elevationArtwork positioned across architectural panels
03 — Designing for everyday life

Made to be used, not just admired.

The illustrations were only part of the story.

Some boards became magnetic whiteboard surfaces, giving teachers room to write, explain ideas and attach learning materials. Children could interact with the environment too, including measuring their height as they grew.

I loved the idea that something I'd designed could become part of an ordinary school day. And because the nursery would use these spaces for years, the work needed to last beyond the excitement of the installation.

Cocoro Lab corridor with colourful geometric wall panels
CorridorColour and rhythm across a long surface
Cocoro Lab staircase with brightly coloured risers
StaircaseColour carried through the building
Exterior of the Cocoro Lab learning centre in Tokyo
ExteriorCocoro Lab in its Tokyo setting
04 — Making it work in the real world

From artwork to installation.

Designing for a building is very different from designing for a screen.

The illustrations had to be adapted to real wall dimensions, architectural features and large-format production requirements.

That meant thinking about scale, placement and the practical details that turn an illustration into something that works in a physical space.

Print-production comparison for the Cocoro Lab wall map
Print preparationSource artwork and expected finish
Full Cocoro Lab world map artwork prepared for production
Production artworkThe complete composition before installation
05 — Seeing it come together

The best part? Seeing it in person.

I visited Cocoro Lab in Tokyo to see the finished work installed.

There's something special about seeing illustrations that once existed on your screen become part of a real environment. Knowing that children and teachers will use the space for years makes this one particularly rewarding.

The 360° tour lets you move through the finished nursery for yourself.

Explore the space in 360° ↗

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